Alex & Steffen Play TAG with Snickers
View Alex & Steffen REEL HERE
Spy Films’ directing duo Alex & Steffen, bring the action back to the city for BBDO Russia’s, Snickers. The players in this campaign have always been a special breed of fantasy-creatures that have the ability to defy the laws of nature, maximizing the spot’s creativity and fun.
This time the bio-mechanical animals, designed at post-production house Unexpected, hunt through a live-action Toronto (shot with the Panavision Genesis, cinematographer: Maher Maleh) that has been digitally enhanced in several ways. Thus allowing for: new cityscapes, stunning camera movements, and 3D-interaction to enhance story, drama and action.
View Snickers Tag HERE
View Snickers Tag ‘Making of’ HERE
Alex & Steffen: Score with Snickers!
See Snickers Spot here
See Snickers “Making Of” here
See Snickers Credits here
Alex & Steffen complete thrill-driven spot for BBDO Moscow. Shots had this to say: “It’s barely two months since the Rugby World Cup ended and here we are again, watching overgrown monsters engaging in a violent contact sport, but this time it’s all down to CGI as directing duo Alex & Steffen turn out a cracker for Snickers via Toronto’s Spy Films and BBDO Moscow with post production from their own company Unexpected.”
See full details at shots.net
Snickers has also made quite the impression in the CG world. Motionographer, a site dedicated to sharing great works, noted this: “When I first started watching this spot, created over at Spy Films, I was afraid it was going to be a typical CG smash-n-dazzle with no real point other than “man, that looked sweeeet”. I was pleasantly surprised to find that this isn’t the case and that the twist is pretty darn clever. That, and man it looks sweeeet.”
3D World Magazine (a magazine documenting in-depth 3d news and trends) has written a great article detailing alot of the CG techniques used in Alex & Steffen’s Rugby.
See article here
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