Widely recognised as a pioneer of modern food filmmaking and photography, Jacek’s work is a sensorial feast for the eyes, full of colour, texture and movement. From Pepsi to Milka, KFC to Activia, every ingredient fizzes, oozes or crumbles mouth-wateringly across the screen. He enjoys creative freedom, which helped him achieve a distinctive and eye-catching style of visualisation. Jacek strives for perfection in his storytelling and enthusiastically takes on new challenges.